Preview Mode Links will not work in preview mode

Welcome to the More than Money podcast.  We are glad you found us.

This is the podcast that seeks to create a conversation "community" that inspires you to use your values to animate your work and amplify the impact of your wealth.

We do this by bringing together diverse voices to share their insights and stories on how they use their work as a force for good AND use their work and wealth to help others be a force for good.

We look forward to continuing to bring you great content.  Let us know how we are doing and engage with us on Social Media.  Your support helps us broaden our distribution. Please feel free to share our show with those who use Spotify.

Don't forget, we also urge your Reviews and Ratings on iTunes.

Dec 8, 2017

In this episode, Dawn Carpenter interviews Allen Hershkowitz, Founding Director of Sport and Sustainability International and former Green Sports Alliance President and Founder, and Catherine Kummer, Senior Director of NASCAR Green Innovation. Together they explore the idea of marrying the popularity and influence of professional sports with the movement of environmental sustainability and how the business of sports can move public opinion and consumer behaviors. In this episode, be inspired by sports business leaders who understand that environmentally intelligent behavior makes for good and profitable business.


Key takeaways:

[1:38] Allen Hershkowitz career briefing.

[4:34] Connecting Sports with Environmental issues.

[5:55] Beginnings of NBA Green and NHL Green.

[6:22] Soccer and other sports joined too and started the Green Sports Alliance.

[8:45] Educating people about smart environmentally behavior through sports.

[8:58] Meeting with the Vatican, Sports at the Service of Humanity.

[14:05] Challenges in the environmental movement.

[16:48] Brand loyalty regarding sports teams.

[18:53] Climate change is not good for sports.

[19:28] Educate fans about what they can do.

[25:56] Catherine Kummer (NASCAR)

[26:48] NASCAR and sustainability.

[28:35] The NASCAR Green team.

[29:30] How sponsorship relates to the Green program in NASCAR.

[33.53] NASCAR’s fans beliefs about sustainability.

[40:03] Stories about the big hero environmentalists of NASCAR.


Mentioned in this episode:

Join SandSI

MLB Greening Program


Vatican’s Sport at the Service to Humanity

Green Sports Alliance

NBA Green

NFL Green

Follow More Than Money